Factories judge how well they do by cost, quality, dependability, flexibility, and innovation. Because it is hard to be the best at everything, managers make trade-offs—they pick one or two things to focus on. The idea of choosing a main goal is called focus, so a toy maker might choose low price or very high quality, but not both at once.
A key idea from Elizabeth Haas says factories must give value to customers through lower price, better service, or higher quality. Often manufacturing leaders are not in early business talks and must react to choices made by marketing or finance, which can make planning harder.
Making things can also cause social and environmental costs, like harmful waste or health risks for workers. Groups such as NIOSH study safety problems (their NORA program looks at manufacturing). To reduce harm, companies try to cut waste, use energy better, share materials with nearby plants (industrial symbiosis), and remove dangerous chemicals. Laws help too, though rules are stronger in some countries than others.